For a YouTuber that is just starting out in their career, ad revenue can be all they need to finance their operations. This is because of the fact that you will be able to earn enough money to keep yourself housed and well fed, and since your operation is not that big yet you won’t have to worry about the overheads that come with a much bigger enterprise. However, if you truly want to be a YouTube star you will have to find other ways to earn money from your videos as well.
Hiring youtube marketing agencies to boost your subscriber counts is a good method that you can apply, and once you have a sizeable enough audience you can start selling merchandise to them. Building a cult of personality can actually be quite easy on YouTube. If you have a decent amount of charisma, your content is high enough quality and people find it to be accessible and relatable, you can turn yourself into a brand that people would want a piece of wherever they go.
There are plenty of different kinds of merchandise that you can offer people that watch your videos on a regular basis. T Shirts are a very popular option. Everybody wears t shirts, they often want to represent their favorite content creators on the clothes that they are wearing. Other kinds of merchandise that you can invest in would be coffee mugs, keychains, mouse pads as well as a wide variety of products that people would be willing to purchase from you. It is important for you to diversify your revenue stream while you are uploading content onto YouTube so that you have something to fall back on if the worst ends up happening.